Jeffrey Berman: The Obama campaign’s unsung hero
Sunday, May 11th, 2008
Politico has a great piece on Jeffrey Berman, The Obama campaign’s ‘unsung hero’.
Berman is an expert on delegate selection and he builds models on the microscopic scale of how each district’s delegates will influence the whole.
No matter who you support in this election, this is a fascinating read.
This is another example of how Obama’s experience as a community organizer has helped him build a strong grassroots campaign that cuts across demographics. His wins in small states were meaningful but few understood how, especially the Clinton campaign.
While most of us focus on big picture issues and think they are the sole driving forces in this fascinating election, Obama and his team are working hard to register new voters. Voter registration drives like the ones done by The League of Women Voters are historically used to bring more people into the process which is bipartisan but of course, tends to favor Democratic candidates.
The Obama campaign has more individual donors (over one million) and a higher percentage of them use the web to make their donations, which are relatively small. This another example of grassroots campaigning: going wide rather than deep.
This campaign is setting a new standard and I predict it will become a template for future campaigns, especially when the candidate isn’t a white Christian male.

