Comments on: Hovis Bread TV Commercial

By: Richard

Richard — Tue, 27 Jan 2009 04:17:31 +0000

Thanks for that Gideon. Amazing, coordinating 750 extras and each of those scenes. What a production.

By: gideon nel

gideon nel — Mon, 26 Jan 2009 22:55:59 +0000

found this info on another site
Filmed in Liverpool, with a cast of over 750 extras many of whom are ordinary Brits cast off the streets, the ad depicts the highs and lows experienced by Britain during Hovis’ existence, including World War I, the Suffragette Movement, the first motor car, World War I & II, the 1953 coronation, the Swinging Sixties, England winning the FIFA World Cup, the 1970s immigration from India, the launch of color television, the 1980s miners strike and the Millennium celebrations. It ends with the poignant message – as good today as it’s always been – reinforcing Hovis strong brand heritage and marking the beginning of a new Hovis era.

By: Richard

Richard — Sun, 11 Jan 2009 04:05:20 +0000

David, not sure I understand the reference. Did you find a factual mistake in the ad?

By: David

David — Sun, 11 Jan 2009 00:13:58 +0000

Such a shame that as the ad progresses to 1966, that people celebrating the English winners of the world cup are all flying the Union Flag, not the George Cross.

By: Jon

Jon — Sat, 27 Sep 2008 14:56:15 +0000

Superb video / advert – we saw it one evening last week and both commented what a good job they had done.

Thanks for linking to it Richard!

By: Richard

Richard — Fri, 26 Sep 2008 19:48:35 +0000

Mike, being a “yank” there are scenes in this commercial that are beyond me. It would be great to see it parsed out, scene by scene. Yes, there is no doubt a world cup victory somewhere in there as well as VE day.

By: Mike

Mike — Fri, 26 Sep 2008 17:55:03 +0000

I enjoyed that commercial too.

Any idea what the family is celebrating in the middle of the video? I assume the time period was the 1950s and the occasion was V-E Day but someone online speculated it was a World Cup victory.